Case Study

Flanner's Home Entertainment

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Flanner's Home Entertainment is a Milwaukee institution. Positioning themselves as the best in home entertainment needs since 1891, Flanner's came to us looking for assistance in launching a new online identity to go along with their recent growth and changes in the brick-and-mortar world.

Award-Winning Redesign

Flanners.com needed a redesign to match their new flagship store in Brookfield, Wisconsin. The new design engages the user without being a distraction while presenting information about products and services in a clean, intuitive manner.

Solid Codebase

The new site takes advantage of the latest web technologies and trends. Simple unobtrusive Javascript enhances the user experience without being a requirement for functionality, while the ASP.NET backbone allows Flanner's to maintain the site with their custom-built CMS. The front-end and back-end code is modular, meaning when Flanner's comes to us with an idea that involves new functionality it's easy to work it into the existing code.

Something for Everyone

In addition to a full products listing, the new Flanners.com features a product comparison tool, how-to and DIY articles, a schedule of upcoming seminars, and news releases relevant to the community.

Flanner's homepage Furniture Collections Flanner's Home IQ Quiz - How Smart is Your House? Video Case Study (click to watch)